Situation
The Medtronic Technology Development Center, committed to "Engineering the Extraordinary," wanted to showcase its expertise, innovation, and talent both internally and externally. To achieve this, they sought a compelling way to highlight their groundbreaking work and the impact of their team.
Solution
We produced a series of videos that captured the Technology Development Center’s cutting-edge technology, expert engineers, and innovative solutions. Through dynamic visuals, interviews, and real-world applications, the videos effectively communicated Medtronic’s commitment to advancing medical technology.
External recruitment video
Internal expertise video
Results
The videos successfully enhanced visibility and engagement, strengthening Medtronic’s brand and inspiring both internal teams and external audiences. They became valuable assets for talent recruitment, stakeholder communications, and industry positioning, reinforcing Medtronic’s leadership in healthcare innovation.